As a service designer I combine a holistic design attitude with a hands on approach.

I graduated MSc at Industrial Design from the University of Technology Eindhoven. My study focussed on competency centred learning. Throughout my bachelors and masters I have developed myself through projects, assignments and modules into an independent empathic service designer.


The service design method fits me because I believe collaboration between various stakeholders leads to relevant societal innovation. My design process is focussed on creating empathy between stakeholders. Using my sensitivity to gain insight into the stakeholder’s perspective by listening, observing and experiencing. These insights I merge into a specifically tailored system between all stakeholders including medium non-specific touchpoints. The best example of my service design work is my graduation project "Baby Comfort Class" for KLM which was rewarded with an Excellence and exhibited at the Dutch Design Week.


Next to designing I love creating videos and recording voice-overs. But in my spare time I dance, act and like to travel. My nerdy side comes to show as I watch and read science fiction.

Please feel free to contact me for a job opportunity or just a nice chat.

2016 - present

ASML UX Specialist

Part of the User Experience and Mobile Apps team which creates custom SAP applications for the employees of ASML. These employees work in the field and in office. Working on various projects ranging from logbooks to data portals.


ALTEN UX Design Consultant

Developing the UX proposition of ALTEN. ALTEN Intranet re-design. Projects for Bosch Rexroth (Linear Motion System Commissioning Tool) and WPS (Parking Application). Internal and external visual design and video creation.


31Volts - Service Designer

Project for the Ministerie van Algemene Zaken about selectiontools. Responsible for implementing the knowledge on social housing issues into the project. Guiding and creatingco-creation workshops.


Recent work is NDA and therefore not shown on this website. Contact me for more information.

2013 - 2015

KLM Baby Comfort Class

Master Graduation Project. Improving the flight experience of parents with babies from preparation to destination by a convenient, clear, and comfortable product-service system.


Service Design,

UI & UX Design

Ons Parktheater

We connect, We inspire, We are involved. An online community service concept to connect the audience of the Parktheater Eindhoven.



A product service system and business strategy is developed by the +Life group exploring new market opportunities for Vogel’s in the field of elderly outdoor.


Business Strategy


Business investment proposition developed from a navigational concept for visually impaired persons by Rens Alkemade.


Concealed Sincerity

Design for Debate to start up the discussion about concealing a woman’s breasts with a bra.


Conceptual Design


A funeral ritual concept for surviving relatives. Create ,along with funeral professionals, a personal bonding ritual.



Adobe Programs


Time Management

Service Design

Business Modeling


User Research


Feel free to....

connect with LinkedIn